RHETORIC IN POETRY
Introduction
Rhetoric is a vital element in any successful speech or piece of writing, whether a passing remark or heart-stopping poetry. Far from remaining a leftover from a superseded classical education, rhetoric is an expanding field of study, with fascinating insights into many aspects of language.
Introduction
Rhetoric was formerly an indispensable aid to writing, and poets were
among its most assiduous students. {1} Taxis, or the structure of argument,
which shows how lines and phrases work on our affective understanding,
usually had a simple shape. Attract attention by producing something
of immediate personal interest. Develop an argument with a few more
instances, but not too many, and keep them relevant. Lead to agreement
with personal assurances, guarantees, claims on authority. Conclude
by complimenting the audience on its humanity and common sense. Equally
obvious and necessary was finding the appropriate words, tone and gestures:
lexis.
Rhetoric organizes language to evoke emotion, persuade by argument,
or to distract. Of course the last, distraction or entertainment, can
be very complicated, but even the direct emotional appeal is no simple
matter. Unconstrained outpouring is not art. At the very least we want
to know that the emotion is appropriate, that our feelings are nor being
cynically played upon. The wellsprings of individual emotions have to
be tapped, and these, as any tabloid editor knows, are very obvious.
Love in all its forms, the pain of death and separation, the joy of
friendship and in the good things of life, the pride of home, family,
status and country, loyalty, courage in adversity, simple modesty, service
and kindliness these and dozen others make the world go round.
How are the emotions tapped? Not by direct appeal. Not even by showing
rather than telling. The reader is a fastidious creature and dislikes
being buttonholed.
Rather than clothe a sentiment with illustration, or tag a moral onto
a story, the emotion must arise out of the very portrayal of the scene.
Poets may seem at a disadvantage, since the greater compass of time,
scenes and characters do not require the playwright or novelist to immediately
hit the target. But, in compensation, the poet is allowed greater resources
of language, since nothing very much in the arts is a raw slice of life.
Dialogue in plays and novels may seem natural, but is very far from
a transcription of a live performance, which indeed a radio listener
realizes immediately. Even in the most realistic novel the dialogue
is contrived, and has to be: to move the plot along, display the speaker's
character and motivations, keep the reader wanting more. And if dialogue
doesn't appear contrived (which it certainly must not) it is because
dialogue very subtly uses the understandings and conventions lurking
beneath the surface in all social interactions.
Such understandings and conventions constituted rhetoric, which could
be an art form in its own right. A sophisticated audience saw through
the devices but nonetheless applauded their cleverness. The New
Criticism, which focused on the literary devices employed, was not
a new phenomenon, therefore, any more than is Postmodernism,
which denies a reality outside such devices. All is sophistry, a self-conscious
form of amusement.
In entertainment the illustration (exemplum in rhetoric) can therefore
become more important than the argument. The correlate is seen as vivid
and engrossing in its own right, which enables the speaker or writer
to smuggle in extraneous matter. Instead of the argument proceeding
step by step, with each step illustrated, the illustrations introduce
subsidiary themes, or distract from weaknesses in the central argument.
Something similar happens in television adverts when we enjoy the visual
display without believing or even remembering the message. Poetry employing
this technique becomes very oblique, if not somewhat rambling, but can
produce surprising effects.
Importance
of Rhetoric
A vast number of terms exist, and details with examples of their use can be found at several Internet sites. {2} Some devices will concern only Renaissance scholars, but many turn up surprisingly often in our everyday lives. Effective speech and writing is scarcely possible without them, which means that they may well enter into the very fabric of thought. We can't avoid them, only use them adroitly or clumsily. Contemporary poetry may distrust the oratorical, or any fine flourishes of language, but the resulting flatness of language has then to look for other effects novel experiences, taboo subjects, outré expressions. Poets tend not to have good stories to tell, moreover, being unadventurous individuals, so that while we warm to authors who seem one of us, regular guys, we may tire in the end of their local reporting.
Comparative
Rhetoric
George Kennedy has reviewed rhetoric across time and cultures. {3} Rhetoric is a form of mental and emotional energy that appears when an individual encounters a situation that offers or denies personal advancement. Some awareness of this energy seems to remain in description of rhetoric as 'physical thought' and vital force' in Chinese, as 'energeia' in Aristotle and 'vivacity' by eighteenth-century British rhetoricians. Rhetoric can even be recognized in animals, and its most basic use by humans may serve a similar need: to strive for advancement without recourse to physical violence.
Rhetoric seems inherently conservative, seeking to retain past values. Thus Atticism in the Roman Empire continued to be used long after it became incomprehensible to those without special training. Latin remained in formal use in medieval Europe after vulgate languages replaced it in everyday use. And when Dante used a vulgate language for The Divine Comedy he felt impelled to create something that still had the formality of Latin.
Rhetoric of some sort is found in all cultures, but the disputatious nature of Greek democracy led to its greatest development, which was continued in Roman and Renaissance oratory. Only the west recognized the distinction between tropes, figures of speech and figures of thought. Classical poetry was written for the speaking voice, and Hermogenes' {4} instructions would have applied to literary work, law suits and speeches in the Roman senate. There were seven types of style clarity, grandeur, beauty, rapidity, character, sincerity and force and for each of these Hermogenes specified the appropriate choice of words, figures of speech, construction of sentences and rhythmic productions.
Language
as Narrative
How did language arise? To tell a story, or, more exactly, a parable. Mark Johnson has extended the notion of metaphor to parables: not a word standing for something else, but a whole story standing for a particular description of the world. Narrative imagining parables, he calls them {5} allow us to shape and organize experience. We project one story onto another, and humankind may well have developed language to facilitate this process.
The evidence for this intriguing notion? None comes from the origins of language, about which little is certain, {6} and even less from the origins of writing, which arose for accounting purposes. {7} Johnson's theory in fact draws on cognitive science, and advances in psychology, computer science, linguistics and neuroscience. {8}
Human beings use imaginative narratives: they construct stories, and project these stories to give meaning to new encounters. Out of the flux of experience, the human mind learns to distinguish events that can be organized in this way, and then to deploy and modify them. We climb a wall; project the effort into surmounting an intellectual obstacle; talk about long-term objectives. The trial and error process is not smooth, and there are social and cultural skills to be learned. Turner accepts the Poststructuralist view that meanings are not stable, fixed and bounded, but also believes there is no point in dwelling exclusively on the problems. Whatever theory asserts, we generally do make ourselves understood, fill in our tax returns, and go about our normal business. Moreover, contra Chomsky, the primary feature of human speech may not be grammar, which would have conferred little evolutionary advantage, but the propensity to find such patterns in sensory inputs, to make models in consciousness and to react appropriately.
Meanings in fact are made through a complex process of projection, binding, linking, blending and integration over mental spaces. Blending is particularly important in cartoons and parables, producing a mental space differing from its constituents. Proust's description of the sound of the bell announcing Swann's arrival at Combray two shy peals seems perfectly acceptable, though is clearly an amalgam of words employed in an unusual way. We adopt different points of view in reading fiction, and each of these views projects narrative imaginings developed in everyday experience. The literary mind is not peripheral to human activity, but our instinctive way of organizing thought and experience.
References
1. Walter Nash's Rhetoric: The Wit of Persuasion (1989), Cleanth
Brooks and Robert Penn Warren's Modern Rhetoric (1958), Wayne
C. Booth's The Rhetoric of Fiction (1961), Geoffrey Leech and
M.H. Short's Style in Fiction (1981), Randolphe Quirk's Words
at Work: Lectures on Textural Structure (1987), Edward P.J. Corbett's
Classical Rhetoric for the Modern Student (1965), Peter Dixon's
Rhetoric(1971), and Brian Vickers's Classical Rhetoric
in English Poetry (1970).
2. E.g. http://humanities.byu.edu:16080/rhetoric/ NNA.
http://www.virtualsalt.com/rhetoric.htm
and http://www.eserver.org/rhetoric/ NNA
3. George Kennedy's Comparative Rhetoric: An Historical and Cross-Cultural
Introduction (1998).
4. Rhetoric. http://51.1911encyclopedia.org/R/RH/RHETORIC.htm NNA. Also bibliography on http://www.wfu.edu/~zulick/300/bibstyle.html.
Both 3rd March 2004.
5. Mark Turner's The Literary Mind: The Origins of Thought and Language
(1996).
6. David Crystal's The Cambridge Encyclopedia of Language (1991).
7. Georges Jean's Writing: The Story of Alphabets and Scripts
(1992) and J.T. Hooker's (Ed.) Reading the Past: Ancient Writing
from Cuneiform to the Alphabet (1996).
8. Alan Richardson's review: Minds, Brains and Tasks. http://www2.bc.edu/~richarad/lcb/rev/mt.html.
3rd March 2004.
Internet
Resources
1. Some Definitions of Rhetoric. http://www.stanford.edu/dept/english/courses/
sites/lunsford/pages/defs.htm. Handy listing, illustrating the range
of views.
2. Classical Theory and Criticism. 1997. http://www.press.jhu.edu/books/hopkins_guide_to_literary_theory/
classical_theory_and_criticism-_2.html. Summary of main developments.
3. Rhetorica ad Digitum. Steve Kaminski. http://members.aol.com/histrhet/rhetfram.html.
Excellent summaries and bibliographies, covering the whole field.
4. Hugh Blair's Lecture Listing. http://www.msu.edu/user/ransford/lecture.html.
Eighteenth century, but of more than historical interest.
5. Wayne Booth. Randy Harris. 2003. http://watarts.uwaterloo.ca/~raha/
793B_web/793B2.html. Note, bibliography and links.
6. Comparative Rhetoric: An Historical and Cross-Cultural Introduction
by George A. Kennedy. http://ccat.sas.upenn.edu/bmcr/1998/98.2.13.html.
Critical review by Bruce Krajewski of Kennedy's 1998 book.
7. The Body in Literature Mark Johnson, Metaphor, and Feeling. David
S. Miall. 1997. http://www.ualberta.ca/~dmiall/reading/BODYMIND.htm.
Review of Mark Johnson's earlier work.
8. Stanley Fish and the Constructivist Basis of Postclassical Narratology.
Manfred Jahn. 2000. http://www.uni-koeln.de/~ame02/jahn00.htm.
Narrative as internal dialogue.
9. Plato on Rhetoric and Poetry. Charles Griswold. Dec. 2003. http://plato.stanford.edu/entries/plato-rhetoric/.
Detailed article with excellent (offline) bibliography.
10. Rhetoric by Aristotle. W. Rhys Roberts (trans.). http://classics.mit.edu/Aristotle/rhetoric.3.iii.html.
Free online text.
11. Aristotle: Rhetoric III. George Kennedy. http://archelogos.com/xml/toc/toc-rhetoriciii.htm.
Commentary in the form of brief notes.
12. Introduction to Hermogenes 'On Issues'. Malcolm Heath. http://www.leeds.ac.uk/classics/resources/
rhetoric/hermintr.htm. A general account of Hermogenes and the history
of rhetoric.
13. Links to Rhetorical Resources. Ed Lamoureux. http://bradley.bradley.edu/~ell/notelnks.html.
Excellent: notes and links to all aspects, from classical world to present.
14. Kairos. http://english.ttu.edu/kairos/.
Online journal exploring the intersections of rhetoric, technology,
and pedagogy.
15. Michael Hawcroft , Rhetoric: Readings in French Literature,
(O.U.P, 1999) Q
C. John Holcombe | About the Author | © 2007 2012 2013 2015. Material can be freely used for non-commercial purposes if properly referenced.
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classicism
romanticism
realism
formalism
amateur poetry
allusion
conversationalists
elements
rhetoric
genre & stanza
diction
rhythm
sound
imagery
sentence structure
POETS
al mutanabbi
hafez
jami
nezami
rumi
ady
basho
baudelaire
hugo
racine
ronsard
st john perse
valery
becquer
dario
lope de vega
bhartrihari
kalidasa
blok
pushkin
byron
chaucer
milton
pope
pound
shakespeare
caducci
dante
leopardi
petrarch
camoes
celan
goethe
heine
rilke
du fu
li bai
wang wei
cavafy
homer
sophocles
eminescu
fuzuli
ghalib
halevi
kabir
krasicki
mickiewicz
ovid
virgil
rustaveli
tegner
toumanian